Getting a brand new Website indexed quickly by Google involves a combination of on-site and off-site strategies. Here’s a comprehensive guide to help you speed up the indexing process:
- Quality Content: Before anything else, ensure that your site has quality content. Google tends to index high-quality, unique content faster than low-quality or duplicate content.
- Optimize Site Speed: Faster sites are not only favored by users but also by search engines. Consider using caching plugins like WP Super Cache or W3 Total Cache. You can check your site’s speed using Google’s PageSpeed Insights.
- Mobile Optimization: Ensure your WordPress site is mobile-friendly. Use responsive themes or plugins to achieve this. Google’s Mobile-Friendly Test can be used to check your site’s mobile compatibility.
- XML Sitemaps: Install an SEO plugin like Yoast SEO or All in One SEO Pack that can generate an XML sitemap for your site. Submit this sitemap to Google Search Console. This helps Google understand the structure of your site and crawl it more efficiently.
- Google Search Console: Once you’ve set up your Google Search Console account, add and verify your site. This platform offers a plethora of tools and insights that can aid in quick indexing and understanding your site’s performance in the search results.
- Robots.txt: Ensure your
robots.txtfile isn’t blocking search engines from indexing your site.
- Internal Linking: Make sure to have a clear internal linking structure. This helps search engine spiders navigate and understand your website’s hierarchy.
- Social Signals: Share your website on various social media platforms. Even though the direct SEO impact of social signals is debatable, they can drive traffic, and the more people that see and share your content, the more likely it is to get noticed by search engines.
- External Links: Get a few quality backlinks from authoritative sites. This can significantly speed up indexing as Google often crawls these high-authority sites more frequently.
- Blog Commenting and Forums: Engaging in communities relevant to your niche by leaving valuable comments or answers can help in getting some initial traffic and attention.
- Fetch as Google: Within Google Search Console, use the “URL Inspection” tool (previously known as “Fetch as Google”) to submit individual pages for indexing. This is especially useful for getting critical pages indexed quickly.
- Update Content Regularly: Google loves fresh content. If you regularly update your site, Google will crawl it more often, leading to faster indexing of new content.
- Noindex Unimportant Pages: Using the meta noindex tag for pages that don’t need to be indexed (like admin pages or thank you pages) ensures that Google’s bots spend their crawl budget more effectively.
- Avoid Duplicate Content: Ensure your content is unique. Google may delay indexing sites that have a lot of duplicate content.
- Install an SSL Certificate: HTTPS is a ranking factor for Google. Installing an SSL certificate ensures your site is secure and can add to the trustworthiness in the eyes of search engines.
- Accelerated Mobile Pages (AMP): Implementing AMP can speed up page loading times on mobile, which can, in turn, expedite indexing.
Finally, patience is key. Even with all the right strategies in place, it might still take some time for Google to crawl and index a brand new site fully. Regularly monitor your site’s performance in Google Search Console to see how many pages have been indexed and if there are any crawl errors to address.